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Obsessed with the tiny details that make people go "wait, this just feels right." Especially in consumer apps.

Siemens
Siemens Energy
Levi's
Fossil
Soch
Ethos
Molten
Numero Uno
Siemens
Siemens Energy
Levi's
Fossil
Soch
Ethos
Molten
Numero Uno

Shipped Vibe Experiments

Designing and shipping 0→1 AI-native products.

Padool logo

Padool

iOS, Android

Boring ConsistencyOS for serious builders, creators, & students.

A 90-Day Season Discipline OS that helps ambitious builders commit to one meaningful focus, structure execution in seasons, and build momentum through intentional daily discipline.

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woorkshop

Web, Mobile

Structured workshop workflows for teams that need decisions, not endless calls.

A curated collection of collaborative workshop tools designed for product leaders, UX researchers, and cross-functional teams to run structured, outcome-driven sessions.

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AUTOMET

Web SaaS

Field operations clarity layer for teams who run on speed, trust, and proof.

A modern field operations platform that helps service businesses manage jobs, technicians, assets, and proof of work — with clarity, speed, and measurable ROI.

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MoCo Prompts logo

MoCo Prompts

Web App

Prompt operations system for teams that want reusable AI output, not one-off chats.

A structured, team-ready prompt system that transforms scattered AI usage into searchable, reusable, and operational workflows.

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About me

Product designer with a systems mindset and a founder’s bias for execution.

Born in Odisha, I co-founded Brand House in 2017 — an omni-channel fashion store that hit ₹60 lakhs in its first year. Curating collections and decoding customer behavior sparked an obsession with what makes people buy.

That pull led me to Bengaluru and product design. At Tenovia, I went from UX Designer to Senior, building dashboards for India's fastest-growing D2C brands. Now at Siemens, I design enterprise tools that help thousands of engineers tame industrial complexity.

My entrepreneurial roots keep me locked on outcomes. My engineering mindset keeps every pixel intentional. Whether it's refining workflows, mentoring designers, or tinkering on side projects — I'm chasing the thrill of building something that just works, then scaling it beyond what I imagined.

Simanta Parida - Product Designer working at a desk in Bengaluru

Testimonials

Simanta's work on Skill League transformed how our teams engage with learning. His deep understanding of gamification and user psychology resulted in an 85% increase in engagement. He has a rare ability to balance business goals with exceptional user experience.

AM
Ashirvad M

Training & Competency Head

Siemens

Working with Simanta on Climatix IC was exceptional. He took complex HVAC control systems and made them intuitive for operators. His systematic approach to enterprise UX and ability to collaborate with engineering teams resulted in 40% efficiency gains. A true professional.

MP
Martin Peck

Product Manager

Siemens Smart Infrastructure

Simanta consistently delivered high-quality work under tight deadlines, bringing clarity and ownership to every project.

MB
Murali Balan

Founder

Tenovia